Wednesday 4 March 2015

Goodbye SEO hello FEO as Google plans to fact-check websites

Great commentary as always on the Slashdot report of Google's intention to rank websites on trustworthiness of a page.

http://science.slashdot.org/story/15/03/01/213245/google-wants-to-rank-websites-based-on-facts-not-links

"expect Fact Engine Optimization to become a new industry, and do exactly what SEO did to the reliability and utility of search engines [wreck them]"

Fascinating collection of 'facts' gleaned by Google from all over the internet and how those can be applied to a scoring mechanism for improving searches. Somewhat creepy that Google are the self-appointed guardians of truth but creepy is good only if it delivers good results.


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